Industry Leaders Predict The Future Of The Book
The internet has changed everything from how we sell books, how we read books, to how we publish them. “Amazon and the other on-line book retailers proved the Internet’s power to change retailing,” says Dan Poynter, Director of the Book Summit. “On the other side of this, marketing a book has become even more challenging especially with book review sections minimizing their coverage and sometimes shutting down all together. Our goal is to come together to offer solutions and find ways to work in this new paradigm. And also discuss the future of the long tail”
The third annual Book Summit on September 26, 2007 in New York City will bring together key industry leaders to focus on the Internet—how to harness it and to use it to dig into overlooked sales areas.
The event will be held at the Center for Independent Publishing (formerly the Small Press Center). The day long round table will host senior managers from publishing houses, digital printers, small publishers, reviewers, distributors and associations sharing their views on where the Internet is leading the industry and what they are doing to keep ahead of the seismic changes. The first two Book Summits in 2005 and 2006 were enormously successful in defining the new opportunities and challenges of internet and demand publishing, and in facilitating discussion, ideas, and solutions about the new technologies and business models that are changing the dynamic of publishing.
As in the past, the Summit will be divided into two segments, a gallery for spectators and a round table for the discussion group. There will be no speeches, classes or exhibits. This is a meeting of industry leaders, to discuss the future of publishing and promotion on the Net. Invitations have also been extended to the media.
For information and applications to attend, see www.booksummit.com
The third annual Book Summit on September 26, 2007 in New York City will bring together key industry leaders to focus on the Internet—how to harness it and to use it to dig into overlooked sales areas.
The event will be held at the Center for Independent Publishing (formerly the Small Press Center). The day long round table will host senior managers from publishing houses, digital printers, small publishers, reviewers, distributors and associations sharing their views on where the Internet is leading the industry and what they are doing to keep ahead of the seismic changes. The first two Book Summits in 2005 and 2006 were enormously successful in defining the new opportunities and challenges of internet and demand publishing, and in facilitating discussion, ideas, and solutions about the new technologies and business models that are changing the dynamic of publishing.
As in the past, the Summit will be divided into two segments, a gallery for spectators and a round table for the discussion group. There will be no speeches, classes or exhibits. This is a meeting of industry leaders, to discuss the future of publishing and promotion on the Net. Invitations have also been extended to the media.
For information and applications to attend, see www.booksummit.com
posted by Brian Jud at 8:57 AM
1 Comments:
As the Marketing VP for a major publisher, I have seen the transition of the "book" first hand. Much of the content that is authored today is placed online. As a result, the makeup and layout of our publications have changed. Content that was once used for print only is repurposed for online publishing, RSS feeds, podcasts, and much more. I believe this will only continue with more of an evolution towards electronic deliver. Books will soon become a platform for cataloging online/electronic formats. As an Internet marketing expert I know that writing for online use versus print does vary. The ultimate question is how this will affect print publications. Who knows? Maybe those who write for print will change their style to accommodate online use and vice versa.. only time will tell.
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